sourced from the Shizuoka prefecture, a region in Japan next to the Pacific Ocean where harsher, variable weather patterns result in more complex flavor profiles of teas. Shincha is an early plucking that arrives before the first flush teas made from tender young leaves. Shincha, when translated means New Tea and is highly revered in Japan as the arrival of Spring and with it a sign of a prosperous harvest season. Our Organic Superior Shincha is only second to our Premium Shincha and provides tea drinkers the comfort of knowing that it has organic certification.